A NEW INSURANCE CONCEPT
Co-Creating the Customer Journey
Our lifestyles are changing and so the insurance industry needs to adjust. The client gave Stratos a new insurance concept that had been generated and validated with consumers so they were confident that it was a desirable offering. Stratos worked with consumers to identify the ideal way they wanted to experience this new insurance concept. We had consumers co-create their ideal journey with the client’s UX designers and the innovation team. Our client could then move forward, aligned and equipped with detailed journey solutions so they could build out the concept with confidence.