Design Thinking Training Workshop

Stratos partnered with a media company to train their employees in design research and human-centered design mindset and methods. The objective was to create a new work flow for their research, design and development process. The company wanted to adopt a more holistic development methodology that solves problems created by their current siloed approach to developing content-based digital solutions. To facilitate an organizational shift we needed to empower people with a common framework, mindset, and language to use between marketing, content and digital design departments.

Stratos created a customized design thinking workshop curriculum that included a combination of short teachings paired with hands-on activities to meet their goals.

Impact

• Created an innovation framework for marketing, IT and the digital design team to re-imagine their work flow.
• Provided a common language for inter-departmental collaboration.
• Champions were identified during the workshop process to become advocates to support scaling up design thinking within the organization.
• Led to a bottoms-up, more sustainable approach for embedding design thinking into their culture.