Insights Framing 

Fortify Your Research Plans and Innovation Efforts

Translating research into impact is tough. Knowledge is inherently scattered. Many projects have nuanced differences that often make them disjointed or incompatible. Insights can be lost to departmental silos, retired initiatives and internal restructuring.

Insights Framing is a deliberate process designed to resurrect, organize and synthesize these insights. It brings together the collective memory and perspective of internal SMEs to co-create a clear path forward—aligning future research and innovation efforts around critical questions and opportunity areas.

Insights Framing is critical when:

1. You’ve been issued a new mandate, but need clarity to align stakeholders and move forward
2. You’re investing in a new domain and want to synthesize current understandings
3. You’ve conducted a lot of research but are having trouble making sense of it
4. You’re accountable for yearly research planning and scoping
5. You’ve inherited a project or initiative and need to quickly get up to speed

Are You Sure You’re Asking the Right Questions?

Our approach to ‘Framing’ uncovers your blind spots and inspires new questions you haven’t asked before—providing confidence that you’ve prioritized the right problems before committing a large budget and resources.