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Top 5 Reasons Why Successful Leaders are Investing in Service Design

Posted by Anthony Weiler on Jan 17, 2018

 

If you’re like most leaders, you have the drive and dedication to improve your organization wherever possible. No organization is perfect and you likely realize that your business could stand to improve its services but, deciding where to start can be overwhelming – if not paralyzing. However, there is a way to effectively and
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Tags: User Journey Mapping, Service Design, Experience Mapping, Customer Experience, Design Thinking

5 Ways Experience Mapping Enhances Design Strategy

Posted by Stratos Innovation Group on Jun 15, 2016
Experience mapping: The goal is to incorporate multiple perspectives and map experiences holistically.

Experience mapping, a collaborative visioning method, is popular among design strategists complete with its own hashtag, #xmapping. Collaboratively mapping an experience with multiple stakeholders exposes parts of the overall experience that are difficult to predict and articulate. Engaging users and business teams in hands-on activities simultaneously to create a journey map is powerfully strategic and worth exploring.

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Tags: UX, Service Design, User Journey Mapping, User Experience, Design Strategy

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Engage your customers and business stakeholders to build journey maps together through visualization and storytelling activities, with our first eBook! Download